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Despite graduating the Google Launchpad Accelerator and Techstars, Eversend was struggling to get traditional venture capital funding, so it turned to crowdfunding to fill the void. So reports Forbes.

africa 1297148 640smallThe company, which is described a “neobank for Africans, anywhere in the world,” was facing obstacles due to a lack of investor familiarity with the African market. Crowdfunding, it says, has been a way around those obstacles. Another company, Jetpack, took in $250,000 from more than 800 people using a similar tactic on its way to ultimately raising $1.5 million.

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